Workshops on LinkedIn, X (Twitter), Bluesky, Mastodon, and other social media platforms, custom-made for you and your colleagues

Do you and your research group need to communicate more on social media? Does your institution need to connect more with funding sources, journalists and policymakers? Do you want to amplify the policy impact of your science?

Connect with peers, amplify your science impact

If you’ve answered yes to any of these questions, then this workshop will be an invaluable resource for you and your institution.

You will learn how to:

  • Communicate with key stakeholders
  • Forge connections with peers in specific research fields
  • Find new collaboration partners
  • Amplify the policy impact of your own research
  • Showcase your research, your colleagues, and your own institution

By leveraging platforms like LinkedIn – and alternatives like X (Twitter), Bluesky, Mastodon and Reddit – you can discover, and draw inspiration from, international colleagues. And you can enhance your visibility within your own research niche.

Boost your research impact

The workshop includes techniques for the discovery, creation, and dissemination of content, including:

  • Setting up personalized, automated systems for monitoring and filtering relevant news and posts
  • Engaging the scientific community in your own field
  • Strategically employing social media to broaden your learning, enlarge your network, and define your expertise
  • Efficiently scheduling posts

The workshop helps you connect with those who benefit from your science, engage with policymakers, and be the go-to expert for journalists in your own field.

All workshops are modified to fit your specific field of research.

You will identify the social media strategy that best aligns with your own schedule and area of expertise. And you will take home a personal social media routine that complements your research expertise.

Practical information: 

Workshops are customizable and are designed to align with your specific field of research. I offer individual feedback to participants, drawing on a preliminary analysis of their social media presence.

All my workshops can be online or in-person.

Pricing example: DKK 10,500 excl. VAT (EUR 1,400 excl. VAT) for up to 15 participants (half-day course).

For a tailored offering that addresses your specific needs, contact Mike Young for a no-obligation quote.

+45 30 66 31 21

The strength of weak ties. Read this blog article about why your best opportunities often come from your more distant contacts rather than your close friends and how LinkedIn and microblogging platforms like X, Bluesky and Mastodon can help your research career.

Testimonial: “I invited Mike to instruct a virtual workshop ‘Leveraging Twitter’ for postdocs and graduate students at our institute, The University of Texas MD Anderson Cancer Center. It was very helpful and we learned great tips about networking. For me, the best part was understanding the importance of branding in our field, and how to improve it.””

Bhakti Patel, Postdoctoral Fellow at the University of Texas MD Anderson Cancer Center, USA.

Testimonial: “We encourage our researchers to be active on platforms like Twitter and Linkedin. This is to communicate our accomplishments, to foster better research, and to engage with our scientific peers at home and abroad. Mike’s workshop was motivating and inspiring!”

Rebeca Thostrup, PhD administrative coordinator at the Novo Nordisk Foundation Center for Biosustainability at Technical University of Denmark (DTU Biosustain).

Video footage from a recent Mike Young Academy workshop.