Mike Young Academy

SCIENCE COMMUNICATION –
NEWSROOMS – SOCIAL MEDIA

My ServicesGet in Touch

MY SERVICES

WHO I AM

Editor, media studies lecturer, historian of ideas:

I apply advanced editorial skills and techniques to help scientists, companies and interest groups engage international audiences.

I invented, developed, and edited the University Post, an English-language media hub in Copenhagen for students and scientists (2009-2016). It boasted 100,000+ visits a month and thousands of volunteer contributions.

Originally a historian of ideas, I have lectured in the specific field of media studies, and speak regularly on newsroom management, volunteer engagement, and social media.

MY EXPERTISE

  • Communicating science to global audiences
  • Boosting the impact of researchers through social media
  • Leading newsroom projects for international institutions and corporations
  • Crowdsourcing journalism and user-generated content
  • Moderating expert panels and debates

WHAT MY CLIENTS AND PARTNERS SAY

Mike Young Academy was responsible for the social media outreach at the European Conference for Science Journalists. Using a combination of Twitter, Facebook and Linkedin, with surveys, and volunteer engagement, Mike and his team helped us make the event in Copenhagen a truly interactive experience. Very impressed!

Jens DegettPresident ofEuropean Union of Science Journalists’ Associations (EUSJA)

A Mike Young Academy course was an opportunity for us to strengthen the impact of our staff and managers. We are now significantly stronger on Twitter and better equipped to use the tool, both to influence decision makers and to enter into dialogue with other professionals.

Frederik FaurbyHead of communications,SMEdenmark

Mike Young Academy lifted the level of my PhD thesis substantially. Mike and his colleague Christine were easy to work with, and they helped me finish on time with a minimum of stress and a maximum of quality. Their copy-editing and proofreading was excellent, and I am confident that my PhD ended up with the exact academic terminology. Very professional!

Fabian MüllerPhD Fellow, Copenhagen Business SchoolDepartment of Organization,

Mike was one of three advisors tasked with a concept for a new Copenhagen Business School (CBS) news media. They helped show us the potential of a new media in English that uses social media to build communities, and engage with audiences.

Kurt JacobsenProfessor, Dr. Phil.Copenhagen Business School

We were fascinated by the way Mike and his team at the University of Copenhagen had set up their communication channels and how they involved students and staff. Our marketing and communication department had just launched a new site and a new magazine, so we invited Mike to do a workshop. He helped us refocus on our priorities, and he energised our news and content team. I recommend Mike Young Academy to any organisation that needs a fresh look at its communication efforts and a boost to its staff and stakeholder engagement.

Lies FeronProject manager MARCOM,Vrije Universiteit Brussel

I have always been impressed with how Mike has helped brands, aims and causes through the set-up and operation of digital newsrooms and platforms, in English, and in Danish. I recommend him to any business or organisation that wants to activate its international employees, activists and customers.

Esben HøstagerCEO, Highly specialized Issues & Crisis Management professional, former Chairman of the Board at Jøp, Ove & Myrthu CPHHØSTAGER | SOLO

The play ‘A Number’ is about human cloning, and it was performed by That Theatre Company in 2018. Mike Young organised and moderated a debate between experts on the topic of human cloning on the night of the premiére. He did an excellent job in involving the audience and getting them excited about the play, and he helped pack the house for our run of performances.

Ian BurnsArtistic Director of That Theatre Company.That Theatre Company

GET IN TOUCH

Call me Mike Young on phone:

+ 45 30 66 31 21

E-mail me on mike@mikeyoungacademy.dk

CVR: 37698334

Follow me on Twitter or lets connect on LinkedIn